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My ethos

The success of any business is to work hard. This involves working 365 days a year which does not always seem glamorous. Future business owners must remember that one day you might do a fun event like Channel Advisor Connect and the next you might work until midnight to complete orders. However, growth is a journey.

 

If you want to succeed, take advice, ask the right questions and listen to the answers. I encourage entrepreneurs to be ‘human.’ You’re allowed to say what you’re good at and what you don’t know and you need a sense of humour.

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Please see below my personal journey and growth!

Sept 2009

Started selling any clearance items on eBay

Discovered very quickly that purchasing from clearance companies was only good for their pocket
Also discovered that bulky items cost more to store and dispatch
Focused on buying/selling redundant lingerie

Dec 2009

Launched Lingerie Outlet Store

Started selling Triumph Lingerie on eBay from home Grew up with eBay; as they grew, I grew and within 12 months, moved into small business premises with a turnover of 50K a year and employed a couple of staff to help pick and pack.

2010

Growing 'Lingerie Outlet Store'

  • Became a fully qualified lingerie fitter and opened a small shop

  • Worked with local and national charities

  • ​The business was growing very fast and the media was showing a huge amount of interest

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2017

Growing 'Lingerie Outlet Store'

2011

2018/19

Growing 'Lingerie Outlet Store'

  • Won ‘Wiltshire Small Business of the Year’ award.

  • Moved to larger premises and employed 6 additional members of staff

  • Became a fully qualified lingerie fitter and opened a small shop.

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Growing 'Lingerie Outlet Store'

  • Was asked to be a judge for the eBay business awards

  • Won an award ‘Specialist Lingerie Etailer’ in the UK

  • ​Featured in the national press on many occasions

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  • Invited to Latvia and presented to the ‘Latvian Government’

  • Key note speaker at Channel Advisor ‘Connect’

  • Appeared on the BBC news as an eBay expert

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